RedTrackHelloConversions
RedTrack's GoHighLevel guide uses a custom tracking domain, a script and hidden field on each form, and a webhook per conversion type. A GHL seller has a simpler route in HelloConversions: one OAuth connection sends the stages you choose and captures GHL payments for revenue reporting.
By JJ ReynoldsUpdated
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Short answer
Through webhooks you set up in GHL. RedTrack's guide sets up a custom tracking domain, then puts its script and a hidden click ID field on each form. In the guide, each webhook sends one conversion type, and revenue comes from an optional sum field. Sell through GHL? Skip that build with HelloConversions: one OAuth connection sends the stages you choose and captures GHL payments for revenue reporting.
JJ Reynolds · Updated
Side by side
| What we compared | HelloConversions | RedTrack |
|---|---|---|
| What the bill scales with | GHL contactsPriced in bands by the total contacts in your GHL account, not by the number of events or conversions tracked. | Events, revenue tier for ecomAffiliate and lead gen plans are sized by tracked events (clicks, conversions, postbacks) with overage per 1,000. Ecom plans are fixed tiers by annual tracked revenue. |
| Lowest published paid plan | $9/mo, under 500 contactsConversions Plus+, with unlimited event volume. The price rises with your GHL contact band, to $225/month at 80,000 contacts. 100,000+ contacts is quoted. | $169/mo lead genSolo, billed monthly. Annual billing is discounted, and the discount changes with promotions. The ecom ladder starts at Brand, $99/mo billed monthly at the $250K tier. Relay is a $0 ecom plan. |
| Free trial or free plan | 7-day free trial | 14-day trial and free ecom planAffiliate and lead gen plans have a 14-day free trial. Relay is a $0 ecom plan with one store, last-click UTM attribution and server-side CAPI. |
| GoHighLevel connection | One-click OAuthYou authorize your GHL account by OAuth, with no API keys or webhooks to set up. | Workflow webhook + scriptA GHL workflow Webhook action posts rtclickid and a conversion type. It needs a custom tracking domain, plus a script and hidden field set up per funnel and form. |
| Sends GHL stage changes | Yes, stages you chooseYou pick which GHL pipeline stages are sent, and each one is mapped to an ad platform event when a contact moves. No GHL workflow is built per stage. | Webhook per conversion typeThe webhook sits under a GHL trigger you choose and sends a convtype matching a RedTrack conversion type. The guide does not name pipeline stage triggers. |
| Reads GHL payments | Payments and invoicesGHL purchases, payments, subscriptions and invoice events (created, paid, refunded) feed revenue reporting. How deposits and refunds are valued for ad platforms is not documented. | Optional sum in webhookTo pass revenue, add a sum field to the webhook mapped to a GHL value. The guide's example is opportunity lead value. Payment triggers are not covered. |
| Meta Conversions API | YesIncluded in Conversions Plus+. Events go server-to-server from GHL, mapped to Meta events such as lead, qualified_lead and purchase. | YesConversion API is on every paid plan, with native CAPI for Meta, Google, TikTok, Snapchat, Microsoft, X, Pinterest and OpenAI Ads. |
| Google Ads offline conversions | Offline import + enhancedOffline conversion import matched by GCLID, plus enhanced conversions with hashed customer data, sent from GHL with revenue values. | API upload with click IDMapped conversion types go to Google Ads by API against the Google click ID, or wbraid and gbraid on iOS. Failed uploads retry every 4 hours for 36 hours. |
| Choice of attribution model | UTM/source reportingRevenue and leads break out by UTM source, campaign, medium and content, and email revenue uses 7-day last touch. No multi-touch or selectable attribution models are documented. | 8 models, ecom plansFirst touch, last touch, U-shaped and linear, each also paid-only. The report is on ecom plans. Affiliates are told to contact support. |
| Revenue against ad spend | Account total vs ad spend (MER)The Marketing Efficiency dashboard puts total sales next to Meta and Google ad spend, with MER and cost per lead. Dashboards filter by UTM campaign, source, medium and content. | Ad levelAd-level spend sync on every paid plan shows spend, revenue and ROI per ad, then ad set, campaign and channel. Solo syncs every 60 minutes. |
Facts about RedTrack as of October 2026. The GHL rows for RedTrack follow its HighLevel help guide, dated October 20, 2026. Its attribution report is documented for paid ecom plans, and affiliates are told to ask support. Sources are listed at the end of this page. HelloConversions cells describe our own product.
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The lead submits a form on your GHL funnel
With HelloConversionsHelloConversions captures the form submission, and it can go to Meta, Google Ads and TikTok as a Lead event. Email, phone, first and last name, city and state go along, hashed with SHA-256.
With RedTrackThe funnel carries RedTrack's universal script, and the form a hidden rtclickid field plus the ghl.js script. A published workflow webhook then posts the click ID and a conversion type you named in RedTrack.
They schedule a call
With HelloConversionsWhen the opportunity reaches your Booked stage, that stage goes out, provided you picked it. There's no GHL workflow or webhook to build for it.
With RedTrackThe guide names no booking trigger. A second webhook, under a GHL trigger you choose, can post a separate conversion type for the call.
Your closer qualifies the deal
With HelloConversionsYour Qualified stage can reach Meta as qualified_lead, Google Ads as an offline conversion and TikTok as Contact.
With RedTrackIn the guide's pattern, that's one more webhook and conversion type. Mapped conversion types go to Google Ads by API against the click ID, and failed uploads retry every 4 hours for 36 hours.
The buyer pays $300 up front
With HelloConversionsThe $300 shows up in revenue reports as a captured GHL payment. Purchase events can go to Meta, Google Ads and TikTok. How a deposit is valued there isn't documented.
With RedTrackIn the HighLevel guide, revenue reaches RedTrack through a sum field you map in the webhook. Its example is the opportunity's lead value, and the guide names no payment trigger. How a deposit is valued at ad platforms isn't documented.
The $700 balance follows
With HelloConversionsThe $700 payment is captured for revenue reporting too. Purchase events can go to Meta, Google Ads and TikTok. How a balance is valued there isn't documented.
With RedTrackThe HighLevel guide doesn't cover a second payment. RedTrack's conversion settings let a repeat conversion on the same click add to the first one's revenue or replace it. For API-connected ad platforms, RedTrack says the edited conversion is updated there too.
You issue a $100 refund
With HelloConversionsThe $100 refund is captured for revenue reporting. Purchase events can go to Meta, Google Ads and TikTok. How a partial refund is valued there isn't documented.
With RedTrackThe HighLevel guide names no refund trigger. RedTrack's docs let you change a recorded conversion's payout, by a later postback or a CSV upload, and its status by hand. How a partial refund is valued at ad platforms isn't documented.
Where HelloConversions is ahead
RedTrack's HighLevel guide starts with a custom tracking domain on a CNAME record. Each funnel then gets RedTrack's universal script, and each form gets a hidden rtclickid field, custom CSS and the ghl.js script. The guide says these settings apply one funnel and form at a time. HelloConversions connects to GHL by one-click OAuth, with no API keys or webhooks to set up.
Where HelloConversions is ahead
In RedTrack's guide, each webhook sits under a GHL trigger you choose and sends one convtype, the name of a RedTrack conversion type. So a booked call and a qualified lead would each get their own webhook, and the guide names no pipeline stage trigger. In HelloConversions, you choose the stages to send, with no GHL workflow or webhook to build. Each one goes out when an opportunity enters it. Qualified can reach Meta as qualified_lead and Google Ads as an offline conversion.
Where HelloConversions is ahead
In RedTrack's HighLevel guide, revenue from GHL comes from a sum field you add to the webhook and map to a GHL value. The guide's example is the opportunity's lead value rather than a payment, and it covers no payment, invoice or refund trigger. On the HelloConversions side, GHL purchases, payments, subscriptions and paid or refunded invoices are captured for revenue reporting. Its revenue dashboards set those sales against your Meta and Google ad spend.
Where HelloConversions is ahead
RedTrack's lead gen plans are sized by tracked events, which count clicks, conversions and postbacks. Solo includes 5 million a month and charges $0.04 per 1,000 after that. HelloConversions sets its bill by your GHL contact band instead. An event meter rises with every click and postback, while a contact band changes only when your contact count does.
Where RedTrack is ahead
Every paid RedTrack plan syncs ad spend at the ad level. It shows spend, revenue and ROI per ad, then per ad set, campaign and channel. Solo syncs every 60 minutes, Team and Enterprise every 30, and faster sync is a paid add-on. HelloConversions puts account-total sales next to Meta and Google spend, with MER and UTM filters, and documents no ROI per ad. A media buyer who prunes ads on that data gets it from RedTrack, with Stop Rules to cut losing ads by rule.
A fair look
RedTrack is ad tracking and attribution software for affiliates, lead gen and ecommerce teams. It pulls spend by API from supported ad platforms, such as Meta, Google and TikTok. It then matches that spend to its own tracking at the ad level. You see spend, revenue and ROI for the single ad, then for the ad set, campaign and channel. Stop Rules, which cut losing ads, come with every lead gen plan.
Conversions go back to ad platforms through native CAPI for Meta, Google, TikTok, Snapchat, Microsoft, X, Pinterest and OpenAI Ads, on every paid plan. Networks without a native API get S2S postbacks instead. Plans, limits, add-ons and overage rates are all published, and only Custom needs a quote.
It sells two ladders: affiliate and lead gen plans sized by tracked events, and ecom plans tiered by annual tracked revenue. Its attribution report, with eight models, is documented for the paid ecom plans. RedTrack fits a buyer running paid traffic across many networks, or a store that wants multi-touch views. Weighing other trackers too? Browse every tool side by side, or see ClickMagick's GHL setup.
As of October 22, 2026, RedTrack's lead gen ladder opens with Solo. It costs $169 a month, billed monthly, for 5 million tracked events and one user. Team is $399 for 20 million events and five users. Enterprise is $999 for 75 million events and 15 users, and Custom, from 100 million, is quoted.
Past the allowance, extra events cost $0.04 per 1,000 on Solo, $0.035 on Team and $0.025 on Enterprise. Faster spend sync, Ads Manager editing and Scale Rules are add-ons priced by ad spend, and Enterprise includes the last two. We quote monthly billing here, and RedTrack's page lists lower rates for 12-month terms.
The ecom ladder is separate and tiered by annual tracked revenue. Relay is a free plan for one store, and Brand starts at $99 a month at the $250K tier. A GHL service business would be on the lead gen ladder.
HelloConversions' price follows the contacts in your GHL account, and event volume, conversions and ad spend leave it unchanged. The card below shows where its bands begin. The published contact bands run through 80,000 contacts, and accounts above 100,000 are quoted. For a fair comparison, find the RedTrack plan your monthly events fall into and the HelloConversions band your contacts fall into.
The bill grows with: GHL contacts
Lowest published plan: $9/mo, under 500 contactsConversions Plus+, with unlimited event volume. The price rises with your GHL contact band, to $225/month at 80,000 contacts. 100,000+ contacts is quoted.
The bill grows with: tracked events (affiliates and lead gen), annual tracked revenue (ecom and DTC)
Solo, Team, Enterprise and Custom are the affiliate and lead gen plans, sized by events. Relay, Brand and Agency are ecom plans, tiered by annual tracked revenue. Prices shown are billed monthly. RedTrack also discounts 12-month terms, and the discount changes with its promotions. Faster spend sync, Ads Manager editing and Scale Rules are add-ons priced by ad spend.
RedTrack pricing as of October 2026. Sources are listed at the end of this page.
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Connect your GHL account to HelloConversions by OAuth and choose the stages it should send. RedTrack's published webhook actions keep running in the meantime. Leave out any stage whose conversion type RedTrack already passes to an ad platform.
Choose a recent deal that was booked, qualified and paid as a deposit and a balance. Look it up in RedTrack's Logs > API Postbacks soon, since those logs are kept for 7 days. Compare those entries with what the HelloConversions per-event send log shows for that deal, and with the payments in its revenue reports.
RedTrack's Meta events carry an event_id taken from rtclickid or a parameter you assign. Two tools sending one purchase to Meta can make a single sale look like two. Unpublish the RedTrack webhook for an event before HelloConversions starts sending it.
Once that deal reconciles, move your remaining GHL events across. Snapchat, Microsoft Ads and other networks outside HelloConversions' Meta, Google Ads and TikTok coverage can stay on RedTrack. Plan size sets how long RedTrack keeps your data: 12 months on Solo, 24 on Team and 36 on Enterprise.
Because the guide says the webhook won't trigger without it. You add the domain in RedTrack with a CNAME record and free SSL. Then it replaces RedTrack's default domain in the webhook URL. The same domain goes into the ghl.js script on each form. HelloConversions connects to GHL by OAuth instead, with no webhook URL to edit.
Its HighLevel guide uses a field you add. You put sum in the webhook's custom data and pick a GHL value, and the example is the opportunity's lead value. The guide names no payment or invoice trigger. RedTrack's conversion settings can add a repeat conversion's revenue to the first one or replace it. HelloConversions captures GHL payments and invoices for revenue reporting.
One from the affiliate and lead gen ladder. As of October 22, 2026, Solo is $169 a month, billed monthly, for 5 million events. Team is $399 for 20 million, and Enterprise is $999 for 75 million. Solo, Team and Enterprise each start with a 14-day free trial. The ecom plans, including the free Relay plan, are a separate ladder.
Not as documented. RedTrack's attribution report, with eight models from first touch to linear, is on its paid ecom plans. Affiliates are told to contact support. HelloConversions reports by UTM source, campaign, medium and content, with email revenue on 7-day last touch. It documents no choice of model.
The conversions RedTrack sent to Google, Meta, Bing and other CAPI destinations, kept for 7 days. Failed Google Ads uploads retry every 4 hours for 36 hours. The HelloConversions log lists each event's destination, type, parameters and the platform's response status. A "Matched" status there only says the platform accepted the event, not that a person was matched.
This page is written by HelloConversions. Facts about RedTrack come from public sources, checked in October 2026. Spot something out of date? Email hello@helloconversions.com. Product names are trademarks of their owners, and HelloConversions isn't affiliated with or endorsed by them.
Connect a sub-account, choose the pipeline stages that count as conversions, and check every event it sends in the delivery log.
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